Adidas takes over from Reebok as US ice hockey sponsor - BBC News
Sonnet's hockey sponsorship expands to women's league » Media in Canada
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
NHL jersey patch, NBA virtual ads will clutter sports sponsorships in 2023
In-Depth: How Sportswear Giants Adidas & Nike Distribute Their Sponsorship Expenses - Footy Headlines
20 Adidas Sponsored Athletes Of All Time
Sponsorship deal with Adidas means changes coming to NHL jerseys, but nothing drastic yet - The Hockey News
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Sponsorship – Beeston Hockey Club
NHL, adidas unveil uniforms
NHL Jersey Ads Approved for 2022-23 Season as League Joins NBA, MLS – Sportico.com
Adidas Hockey Lux 2.0 Hockey Shoe Blue | MR Cricket Hockey
Adidas - Wikipedia
For Adidas and rivals, sponsorships are good business - The Columbian
/cdn.vox-cdn.com/uploads/chorus_asset/file/23422362/1298719248.jpg "Blues announce Stifel as jersey sponsor, help NHL usher in a new age of advertising - St. Louis Game Time")
Blues announce Stifel as jersey sponsor, help NHL usher in a new age of advertising - St. Louis Game Time
adidas Hockey Sponsorship - Specialist Sports
Adidas and Women's Sports Foundation Announced as Team Sponsors for the Secret® Dream Gap Tour Plus CBC Sports Added as Streaming Partner
International Hockey Federation inks Adidas deal - SportsPro
NHL ensures teams will have full flexibility to maximize jersey sponsorships | SportBusiness
Adidas Sponsorship | Andy Rogers Sports Coaching
Investec to drop sponsorship of England's elite women's hockey league ending nine-year partnership
